Business Automation

Business automation that runs while you work

We automate the jobs that eat a small business's week: getting leads to your phone in seconds, following up on estimates, planning routes, filling compliance paperwork and sorting the books. Every automation keeps a log and tells a person when something needs a human.

Business automation is software that does a repeatable task the same way every time, without anyone having to remember it. For a small business the best first automations are small ones that stop money from slipping through the cracks.

Think of a form submission that reaches your phone in under ten seconds, an estimate follow-up that goes out on day two and day seven whether or not you remembered, or tonight's snow route sorted by real road time. We build these as small, dedicated programs rather than a chain of rented no-code steps, so each one keeps a log, retries when a service hiccups, and alerts a person when it truly fails.

Our rule for what to automate first comes from our own companies: automate the task you did more than five times last week, that follows a rule you could write on an index card, and where a mistake is cheap. Everything else waits until a week of notes proves it deserves the build. Here is the full four-question test.

Automations that earn their keep

Each one replaced something we used to do by hand in our own businesses.

Lead alerts

Every website form, quote request or booking pushes to your phone in seconds with a tap-to-call button, plus an email copy as the record.

How it works

Missed-call text-back

An unanswered call gets a text back within seconds, so the caller knows a person saw them before they dial the next company.

Setup and costs

Estimate & invoice follow-up

Follow-ups on a schedule that stop on their own the moment the customer replies, books or pays.

Follow-up templates

Routing & scheduling

Stops ordered by real road time, priority stops first, and a finish-by estimate you can check against what you promised.

The route app

Paperwork & compliance

Forms like Minnesota certified payroll filled from your timesheets, with the arithmetic done the same way every week.

Certified payroll

Bookkeeping

Bank statement import, rules-first categorizing, receipts matched to transactions, and the package your CPA actually asks for.

The bookkeeping build

Running in our own companies today

Our founder runs construction and service businesses in Central Minnesota. These automations do real work there every week.

Storm-day route app

Routing & scheduling
In use

Orders every active client by real road time, leads with the do-first stops, re-plans from GPS mid-storm and shows a finish-by time against the promise. A public sign-up page drops new requests straight into it.

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Certified payroll generator

Compliance paperwork
In use

Turns weekly hours into Minnesota's DLI Certified Payroll form and signed Statement of Compliance, including daily overtime past eight hours and the cumulative job total that is easy to get wrong by hand.

PythonPDF generation

Lead alerts + Lead Guard

Lead capture
In use

A form submission reaches the owner's phone in about 3 to 8 seconds with a tap-to-call button, and an email copy is kept as the record. Doubtful leads are quieted to email, never deleted.

Netlify FunctionsntfyResend

Rules-first bookkeeping

Back office
In use

Bank statements in, written rules first, AI only for the leftovers, and a CPA package out. On our own books, rules placed 88% of 1,229 transactions on the first pass.

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Why not just use Zapier?

For many shops, Zapier or a similar tool is the right place to start, and we'll say so. It stops being the safe choice at one of two lines: your automations pass roughly 2,000 tasks a month, or a step fails on a lead and nobody finds out until the customer does. Past either line, a small program with a log, retries and a phone alert, running on a schedule you control, is the safer tool. More on where that line falls.

How we build automations that don't fail silently

  • One small job per program. Each automation is a focused function triggered by a form, a schedule or a webhook, so one failure can't take down the rest.
  • Logs and alerts. Every run writes a log line. A failed step retries, then a person gets an alert with what broke.
  • Safe when two things happen at once. On our route app, every save checks it isn't overwriting a newer change, because two taps seconds apart in a storm could otherwise overwrite each other.
  • Real customers are never thrown away. Our spam screening quiets a doubtful lead to email instead of deleting it. One early filter dropped real bookings over harmless words, and we rebuilt it so that can't happen.
  • Secrets stay secret. API keys and passwords live in the hosting provider's secret settings, never in code or shared files.

How an automation project runs

  • A week of notes. We list what you do by hand, how often, and what a mistake costs.
  • Build and run side by side. The automation runs next to the manual way until both agree.
  • Switch over with alerts on. The manual step retires, and the alerts make sure you'd know if anything slipped.
  • The monthly plan. Hosting, monitoring, fixes and adjustments as the business changes.

A set build price, then a monthly plan

Every project gets a set price for the initial build, then a monthly plan for only the services you need, priced to compete with the big names. Request a free quote and you'll know the full scope and price before work starts.

The buildQuoted up front from a written scope: the screens, automations, integrations and data moves we agreed on, and what is out of scope.
The monthly planOnly the services you use, such as hosting, monitoring, backups, updates and the changes you ask for. Add or drop services as the business changes.

Straight answers

What should a small business automate first?

Automate the task you did more than five times last week, that follows a rule you could write on an index card, and where a mistake is cheap. For most shops with one to ten people that order comes out as lead alerts, then follow-up, then invoicing.

How much does business automation cost?

Every project gets a set price for the initial build, then a monthly plan for only the services you need, priced to compete with the big names. Request a free quote and you'll know the full scope and price before work starts.

Small automations, like a form-to-phone alert, are quick builds. Ones that touch several systems or replace paperwork take longer, and the quote says exactly which you're getting.

Do I have to replace the software I use now?

No. Most automations sit between the tools you already have: your website form, your phone, your email, a spreadsheet or your accounting export. We replace a tool only when it's the thing causing the re-typing.

What happens when an automation breaks?

It tells someone. Every run is logged, a failed step retries, and if it still fails a person gets an alert saying what broke, so it gets fixed before it costs you a customer.

Can an automation text my customers?

Yes, with the customer's consent and a registered sender. US carriers block business texts from numbers without an approved A2P 10DLC registration, so we set that up as part of the build.

Is my customer data safe in an automation?

We send each step only the data it needs, keep passwords and keys in the hosting provider's secret settings rather than in files, and limit who can see the records. Spam screening quiets doubtful leads instead of deleting them, so a real customer is never thrown away.

What did you do by hand five times last week?

Tell us the task. We'll tell you honestly whether it's worth automating, and if it is, send a written scope with a set build price and the monthly plan.

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